A Framework for Creating a Community Plan to Target Obesity – archived webinar

Originally presented December 21, 2009

To view the webinar: Download the Web-ex Meeting Player. Select ‘Download the Meeting Service Recorder, Player and Recording Editor’. The player must be downloaded for the web-conference .wrf file to open.

Click Here to View Recorded Webinar

Presentation Slides in PDF



Illinois, like many states in this country, is experiencing an obesity epidemic. 62% of adults in Illinois are either overweight or obese. Poor nutrition and physical activity habits are leading to this increase and contributing to Illinois rates of coronary heart disease, type 2 diabetes, certain cancers, hypertension, and stroke. There has been an increase in the amount of children affected by the obesity epidemic, with 31% of all Illinois children 10-17 years of age either overweight or obese. An alarming 56% of publicly insured children in Illinois are overweight or obese, the highest state prevalence in the nation. Obesity has become a major priority in the Illinois State Health Improvement Plan and a call to action has been started by the Illinois Obesity Prevention Initiative Act (HB 3767). It is apparent that Illinois is in need of new tools and strategies to address the obesity problem.

Individual communities have unique needs related to preventing and reducing obesity. To understand those specific needs and develop interventions to address those needs, communities need to engage in a comprehensive assessment and develop a targeted community plan. To support such assessment and planning, the Framework for Creating a Community Plan to Target Obesity was developed. This template can be used by community stakeholders to guide the process. This Webinar will provide an introduction to the scope and reality of obesity in Illinois and the social ecological model as the basis for targeting the issue. We’ll explore the development of a community stakeholder team to conduct the assessment and plan and the data and information needed to conduct the assessment. We will describe the other components of the Framework and share resources to learn more.



Participants will:

1. Describe various obesity plans, initiatives and resources within Illinois
2. Identify data for assessing a local community’s obesity problem
3. Describe the Social Ecological Model and how to apply it when developing a local obesity plan
4. Identify where to find evidence-based programs and interventions for obesity prevention and reduction
5. Understand the importance of monitoring and evaluating obesity prevention initiatives


Target Audience

IPLAN coordinators, administrators, health educators, nurses, preventionists and health promoters are encouraged to participate.



Adam B. Becker, PhD

Dr. Becker is currently Executive Director of the Consortium to Lower Obesity in Chicago Children (CLOCC). A graduate of Tufts University in Medford, MA, Adam B. Becker received his Master of Public Health in 1994 and his Ph.D. in 1999, both in Health Behavior and Health Education from the University Of Michigan School Of Public Health. Dr. Becker has extensive training and experience in the practice of Community-Based Participatory Research (CBPR) and has written a number of book chapters and articles on this approach to examining and addressing public health problems. Some of the issues to which Dr. Becker has applied this methodology include: the impact of stressful community conditions on the health of women raising children, youth violence prevention, and the impact of the social and physical environment on physical activity. Dr. Becker was a member of the faculty for six years at Tulane University’s School of Public Health and Tropical Medicine. He taught courses in community organizing, qualitative methods and CBPR, program evaluation, and community change strategies. Prior to becoming the Executive Director of CLOCC, Dr. Becker was the Director of Evaluation and Research at the Louisiana Public Health Institute in New Orleans. Dr. Becker began his public health career as a U.S. Peace Corps volunteer in Senegal, West Africa. Dr. Becker was born on Chicago’s south side and raised in the south suburbs of Chicago.

Angie Bailey, MPH, M.S.Ed., CHES

As Director of Health Education, Angie supervises staff, interns and practicum students, provides leadership in the planning, implementation and evaluation of health education programming, prepares grant applications, works to complete IPLAN (Illinois Project for the Local Assessment of Needs) in Jackson County, manages health education budgets and grant funds, and conducts employee performance evaluations. Angie serves as the Public Information Officer of Jackson County Health Department (JCHD). Ms. Bailey also serves as co-chair on the following committees Jackson County Mental Health Action Team, Jackson County Family Violence Task Force, Southeastern and Southern Illinois Public Information Officer’s (PIO) Workgroup, and the JCHD PR (Public Relations)/ Image Committee. She also serves on many other committees such as the Jackson County Family Violence Task Force, Your Partners in Health Coordinated School Health Committee, Healthy Living Action Team, etc. Angie received her degrees from Southern Illinois University at Carbondale.

Jeffrey C. Sunderlin, MS., ATC

Jeff Sunderlin currently serves as a Program Manager with the YMCA-USA Healthier Communities Initiative – Statewide Pioneering Healthier Communities. Prior to accepting this position Jeff served as a Public Health Administrator in the Division of Chronic Disease Prevention and Control, with the Illinois Department of Public Health for 18 years and with the Office of the Governor for 4 years prior to that. Before entering state government service, Jeff was the Director of Sports Medicine, Cardiac Rehabilitation and Adult Fitness at Saint Francis Medical Center in Peoria, Illinois and held a concurrent position as Head Athletic Trainer at Bradley University. He received his undergraduate and graduate degree from Illinois State University in the School of Kinesiology and Recreation. With over 35 years of experience in the fields of Exercise Science, Sports Medicine, Cardiac Rehabilitation and Exercise and Sports Marketing, Jeff has served on a variety of local, state and national task forces and committees specific to these fields. Most notably, Mr. Sunderlin has served as a state liaison to the Centers for Disease Control and Prevention, Nutrition and Physical Activity Workgroup (NUPAWG), as a steering committee member of the National Alliance for Nutrition and Activity (NANA) and as a member of the External Advisory Committee for the Consortium to Lower Obesity in Chicago children. Jeff has also received a number of gubernatorial appointments to commissions on after school programming; gangs; and alcohol and substance abuse targeting youth.