Each quarter, the Healthy & Active Community Network (HACN) convenes a call on a subject of interest for local coalitions. The topic of this quarterly call was coalition fundraising.
Funding is an issue of critical importance to coalitions: How to get it, how to sustain it, how to be effective with fundraising efforts, how to evaluate it…the list goes on. Fundraising is part art and part science, and this call helped shed some light on the mechanics of and structures undergirding effective coalition fundraising.
HACN members heard from several presenters and held an open discussion exploring such questions as what are good sources of funding? What are ways to diversify funding streams beyond grants? How can you be purposeful in your fundraising efforts? What are the available resources within your coalition?
Listen to Ann Marchetti, DuPage FORWARD Initiative, on ways to think outside the grant – including forming and utilizing a high-level advisory board, identifying the co-benefits of initiatives to attract funders, raising money through in-kind donations, creating funding vehicles and using a prospectus to market programs to funders.
Resource: Prospect worksheet
Listen to Mark Peters, St. Clair County Health Department, on building off an existing partnership network – how an initial $2,000 investment in Get up & Go St. Clair, a grassroots initiative, has resulted in $2 million in federal funds and self-sustaining local fundraising efforts (starts at :24).
The Healthy & Active Communities Network (HACN) is a peer learning network of local coalitions and community partnerships working towards sustainable improvements in healthy eating and active living through policy, systems and environmental change.